Focus on Digital Content Production
Shifted focus towards high-production video and editorial content, setting trends in fashion media presentation.
Savina Chai cemented her position as a leading style icon in Southeast Asia by effectively leveraging social media platforms to showcase her unique, polished aesthetic. Her style is characterized by a strong emphasis on architecture and structure, often utilizing monochromatic or earth-toned palettes, proving that minimalism can be both luxurious and deeply personal. She moved beyond simple blogging to become a highly sought-after creative consultant, stylist, and tastemaker for international luxury brands. Her entrepreneurial venture, Eight Slate, launched to critical acclaim, reflects her core fashion philosophy: timelessness and quality over fleeting trends. The brand focuses on creating highly wearable, meticulously tailored pieces that empower the wearer. Savina personally oversees the creative direction, ensuring the collections resonate with her signature blend of understated elegance and confident femininity. She successfully positioned the brand to appeal to the modern, discerning professional woman globally. Savina’s impact lies in her ability to demystify high fashion, making sophisticated styling accessible. Her overall philosophy centers on conscious consumption—encouraging followers to invest thoughtfully in foundational wardrobe staples. She views clothing as a form of self-expression and confidence-building, distinguishing her influence from fast-fashion proponents and cementing her status as a genuine fashion authority in the digital age.
Savina's Birth Chart
Sun Sign
Cancer♋︎
Moon Sign
Aries♈︎
Dominant Element
⚠️ Rising sign requires birth time for accurate calculation
Planetary positions calculated for June 25, 1992
Begins the day checking emails, reviewing global fashion trends, and mapping out content and visual mood boards for upcoming Eight Slate collections or collaborations.
Dedicated time in the late afternoon for reviewing campaign visuals, ensuring precise fit and quality standards for Eight Slate samples, and prepping outfits for the following day's shoot.
"“The biggest mistake people make is buying too much fast fashion. Invest in pieces that are well-tailored and timeless, rather than pieces that last one season.”"
"“Fashion is about feeling good in what you wear. Confidence is ultimately what sells an outfit; clothes are just the vehicle.”"
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Shifted focus towards high-production video and editorial content, setting trends in fashion media presentation.
Began major creative collaborations with prominent global luxury and lifestyle brands, solidifying her status as a creative consultant.
Founded her own fashion label, Eight Slate, focusing on sophisticated, structured, and minimalist ready-to-wear collections.
Gained a massive following across various blogging and social media platforms for her distinctive personal street style.
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